Sometimes you don't even need to see the name of a product to know exactly what it is. Take McDonalds for example, as the "golden arch" is all you need to see and you know immediately that a delicious Quarter Pounder awaits. Branding is extremely important in terms of product recognition, but it's not always just about the label alone. There are some Ontario beers that are instantly recognizable, from a distance or with just a glimpse.
5. The "stubby"
An Ontario beer staple for many years, the stubby housed basically every beer brand in the province, and will forever be an unforgettable symbol of shitty macro beginnings of the Ontario beer scene. I realize that the stubby could represent a bunch of different brands, but really, they all taste the same anyway.
4. Mill Street Organic Lager
One of the few breweries daring enough to go clear, Mill Street cemented their brand early on with their now unmistakable slim, clear bottle.
3. Flying Monkeys Smashbomb Atomic IPA
Adhering to their mantra "normal is weird" from the very beginning, Flying Monkeys went bold and downright fucking bananas to stand out from the pack and create an unmistakable brand image. Smashbomb Atomic IPA has always been the most visible beer on any shelf it has ever graced.
2. Beau's LugTread
Beau's easily recognizable products are probably the reason why 20 other Canadian breweries now sell their products in big ole 500ml brown bottles. Despite shelves now being crowded with look-alikes, Beau's bottles and the LugTread label are still easily recognizable as the Ontario original.
1. Steam Whistle
Even if you're colour-blind, illiterate, and your brain only functions at 2% capacity, you still know exactly what you're looking at when you see the classic green bottle of Steam Whistle. Enough said.